Marketing and advertising Podcast with Robert Glazer
In this episode of the Duct Tape Advertising Podcast, I interview Bob Glazer. Bob is the Founder and Chairman of the Board of Acceleration Companions, a international companion internet marketing company. He is also the Co-founder and Chairman of BrandCycle. He has a new book out known as — Going to Results: Why Partnerships are the Long term of Marketing.
Entrepreneurs right now have a alternative. They can continue to keep doubling down on promotion with the electronic goliaths of nowadays or start to diversify and invest in other advertising channels, with an eye towards the potential. In this episode, I discuss with the Founder and Chairman of Acceleration Associates, Bob Glazer, about why diversifying your marketing and advertising technique with other channels — like partnerships — is the way of the potential.
Inquiries I check with Bob Glazer:
- [1:13] How would you outline partnerships, and what are you giving new in the space of partnerships in this book?
- [3:29] Would you say there are different ranges of partnerships?
- [5:44] Would you say this is likely a complete position of perspective shift for a whole lot of marketers?
- [6:59] Do you have a minimal selection of who this methodology could do the job for or is this something that everyone ought to be doing?
- [9:14] How do I obtain partners?
- [12:58] Is there an example circumstance on locating partners that you’d like to go via with us?
- [15:43] How would somebody who is listening to this get began?
- [17:43] What are some of the platforms that persons would most likely come across?
- [18:31[ Have you seen examples of service companies doing this? For example, how would a company like yours create a partner?
- [21:32] Where by they can uncover out a lot more about Acceleration Companions as nicely as pick up a duplicate of Transferring Outcomes?
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